Cloud Data Protection Platform

Within the context of the Shared Responsibility Model, the cloud service provider is responsible for protecting the cloud infrastructure that runs all of the cloud services offered by the provider. The customer is responsible, however, for protecting the critical data that they put in the cloud provider’s cloud environment.

Baffle provides a comprehensive Cloud Data Protection Platform (CDPP) to help protect against data loss in the cloud. Baffle’s cloud security solution simplifies encryption, tokenization, and masking of your data in the cloud without requiring any application code modification or embedded SDKs and allowing for vast scalability.

The technology integrates seamlessly with cloud native services and vastly simplifies tokenization and cloud encryption to enable a data-centric security model. The CDPP goes beyond disk and container-based encryption methods, which many data privacy practitioners mistakenly believe is adequate to protect their data for cloud computing. In today's world of security challenges, sophisticated cyberattacks, and data theft, sensitive data needs to be protected by data-centric methods in real-time.

CDPP and data-centric security methods are the last line of defense in a zero-trust security posture.  Within the context of zero trust, one assumes that no user or device can be trusted, and this approach assumes that attackers already present in the network have data storage access.  Data-centric security measures assume that the same attacker will access your data stores and is integral to protecting your data from attackers. Even when accessed, the data cannot be read as it is encrypted or masked.

Overall, on-premises and cloud data encryption, tokenization, and masking is becoming the standard for businesses secure data and protect resources from outside threats. Therefore, data management and data protection solutions are crucial for Baffle clients. Because with Baffle, they can align security with business and DevOps initiatives to automate and move more workloads to the cloud faster.

Baffle is on a mission to deliver universal data protection and connectivity to protect data wherever it lives. Baffle does all it can to ensure unprotected data is never available to an attacker by assuming that breaches will happen. The company does this by strengthening cloud data security and offering cloud encryption, tokenization, and masking capabilities that protect your data center's sensitive data and mitigate the risks of data theft.

Baffle was founded to battle the increasing threats to enterprise assets in public clouds, private clouds, multi-cloud, and hybrid cloud environments. Our team has strong backgrounds in cloud data encryption, cyber-security, cryptography, storage, and enterprise infrastructure design. Baffle is pioneering a solution that makes data breaches irrelevant by keeping cloud data protected from production through processing.

Read more here on how at-rest encryption and transparent data encryption (TDE) are no longer adequate to protect data in cloud storage against a modern-day attack.

Baffle's data-centric approach combines access monitoring and field-level encryption to provide you with an end-to-end security model to protect against large-scale data breaches.

Baffle’s unique Record Level Encryption (RLE) protects data in multi-tenant SaaS environments and provides granular entitlements to data in co-mingled data stores.

The listing to the right is a partial listing of cloud services that Baffle supports.